Luxury British bed and mattress maker Sleepeezee has renewed its partnership with Dame Jessica Ennis-Hill, Olympic and three-times world champion heptathlete, to help promote the importance of a good night’s sleep and launch its new campaign “Leave the rest to us.”

Sleepeezee has been making luxury beds and mattresses since 1924, with its unique combination of luxury materials, innovative designs and traditional techniques, handmade at its factory in Kent.

Sleepeezee brand ambassador, Dame Jessica Ennis-Hill, says: “Quality of sleep is key to performing well in every part of our lives, fundamental to that all important physical and mental rest that we need for our bodies to recover to go again. Whether I’m exercising, doing the school run or at work, I know that sleep needs to be prioritised to ensure I am in the best shape possible to take on all of the many challenges of everyday life.

“The quality and craftsmanship of the mattress is the foundation of that all-important rest and recovery, which is why I am really proud to be Sleepeezee’s ambassador and to work with them to help promote the benefits of a good night’s sleep, I am also delighted to have my very own mattress – The Jessica.”

David Miller, commercial director at Sleepeezee said: “It is a real privilege to be working with Dame Jessica Ennis-Hill again, this latest collaboration will form part of an integrated campaign to grow brand awareness and shine a light on the importance of a great night’s sleep and what it can bring to both physical and mental wellbeing.

“At Sleepeezee we’ve been perfecting the formula for a good night’s sleep since 1924, we know sleep, how important it is, and we believe it’s a precise feeling of comfort and quality. This campaign will strengthen the bond between sleep and the world of wellness and relaxation.”