With UK and Ireland sales in 2016 topping 45 programmable cross-cut saws, it would have been easy for both JJ Smith and Stromab to rest on their laurels and once again congratulate themselves on a record year of sales. 

However this is not how either company works and their joint goal is always to continue with product development, both hardware and software, along with growing their support infrastructures enabling them to keep pace with the year-on-year increase in sales. 

To this end, a strategy meeting took place at the Stromab HQ near Modena in December. In attendance were all the team members from both companies enabling a wide-ranging discussion to take place covering these important aspects. 

JJ Smith managing director Martin Smith picks up the story: “As a company we focus on building and maintaining long term relationships with our suppliers. In order to develop markets and continue growth in sales, we think it is vitally important to have close working relationships with all our main manufacturers’ partners, not only on sales, but also product support and development.

Stromab CT600F for straight- or angled cutting complete with in-built trenching head installed at The Greenhouse People

“Such is the importance of our relationship with our lead supplier of automatic crosscuts, Stromab SRL from Italy, I decided that all the members of staff involved with sales and  customer support should go to the Stromab factory to discuss various aspects of the co-operation. We were keen to provide feedback on the market in the UK and Ireland and discuss ways in which the products could be continuously improved for 2017 and beyond.”

Product manager Kevin McGlone puts the success down to a combination of quality equipment coupled with in-depth product knowledge, back-up support and also keeping an ear to the ground listening to what customers are looking for. He says: “By doing this and working so closely with the manufacturer we are able to offer customers the right solution to suit their particular production requirements.” 

Stromab MD Rocco Bertesi comments: “ I think  that 2016 was a remarkable year for sales of our automatic saws to the UK, and as a result of our recent meeting  we will shortly be introducing some new innovations that I am confident will help us maintain and improve our market share, not only in the UK but worldwide.”

Currently the Stromab range of programmable cross-cut’s saws comprise the Matrix Base, Matrix Fast and CT600 for straight/angled cutting. In addition both the CT600 and Matrix Base can be supplied in the F version with in built trenching/notching head. 

To date there are over 300 machines installed throughout the UK and Ireland in a wide range of different industries including furniture, joinery, packing cases, pallets, garden products, sheds and also plastics. JJ Smith always try to have at least three machines in stock which are available for customer demonstrations/testing and also for quick delivery. 

The last words must go to some of the many satisfied customers who have purchased Stromab machines. Daniel Ayres from the Bed Base Company, says: “We installed our first Stromab Matrix around 10 years ago and it has never missed a beat. Due to increased workload we have just installed our second machine.” 

The Green House People installed  a Stromab CT600 earlier this year and Greg Killeen comments: “It is a fantastic machine which works all day, every day, giving a very accurate angle and length of cut.” 

Bayram Timber in Hull has recently installed two new Matrix Base saws to add to it the Matrix F they installed early last year, which was in addition to its existing two Stromab saws. Works manager Geoff Dixon summed up his thoughts: “The fact we keep buying these machines says a lot in itself. They are robustly built, simple to program and most importantly reliable. I would have no hesitation in recommending them or JJ Smith who are always very easy to work with and have a wealth of knowledge when it comes to cross-cutting machinery.” 

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