As the UK marked Heart Month this February, British bed manufacturer Sleepeezee has donated £25,000 to the British Heart Foundation following another successful year of Travelodge Dreamer™ mattress sales.
Sleepeezee supports the BHF in partnership with Travelodge. Since 2017, Sleepeezee has committed to donating £20 from every Travelodge Dreamer™ mattress sold through its website. To date, the partnership has raised more than £220,000 to support the BHF’s lifesaving research, focused on improving heart health across the UK.
The Travelodge Dreamer™ mattress is designed to bring hotel-quality sleep into the home. Featuring hundreds of individually pocketed springs that contour to the body, the mattress is engineered to promote restorative sleep, an increasingly recognised factor in maintaining overall wellbeing, including heart health.
Research continues to highlight the role that consistent, good-quality sleep plays in supporting cardiovascular health. Studies* have found that taking two daytime naps per week was associated with a significantly lower risk of heart attack or stroke, and that six to eight hours of sleep per night may be optimal for heart health.
“Sleep plays a key role in wellbeing – we all feel a bit better and brighter after a good nights’ sleep," says Emily McGrath, senior cardiac nurse at the BHF. "We also know that getting enough good quality sleep is important for maintaining heart health. Around seven to nine hours a night is generally optimal for adults, and having a consistent sleep routine can help.
“But when it comes to looking after your heart health, it’s always important to consider your lifestyle as a whole. Alongside good sleep, regular physical activity, not smoking, maintaining a healthy weight, eating a balanced diet and being mindful of your salt and alcohol intake are all key. Getting your blood pressure and cholesterol levels checked, especially if you are over 40, is also important, so any potential problems can be detected as early as possible and, if necessary, treated.”
The BHF funds over £100million of research each year into cardiovascular diseases, supporting breakthroughs in the prevention, diagnosis and treatment of conditions affecting millions of people in the UK. Partnerships with organisations like Sleepeezee play an important role in enabling this work.
Travelodge also helps the BHF raise awareness of CPR by promoting RevivR - the charity’s free, online CPR training tool.For more information about Sleepeezee’s charity initiatives, visit https://sleepeezee.com/charitable-initiatives/.
