‘Inspired by nature, crafted by EGGER,’ is the message of the latest campaign by Hill’s Panel Products (HPP) to promote the Decorative Collection 24+.
The campaign, which is running now, highlights the benefits of EGGER’s authentic décors, textures and worktops, which provide durable, hygienic and sustainable alternatives to real wood, veneer, or stone by capturing nature’s beauty and colours.
The rolling collection, which means it is updated with new décor and texture combinations every two years, provides adaptable interior design solutions that reflect changing trends in colours and finishes, particularly aimed at kitchens, bedrooms, offices, hospitality and retail spaces.
HPP, which makes and supplies board, doors, fittings and accessories for interior fitted furniture, proudly claims to be “the only distributor to offer trade customers the chance to process full panel sheets from the entire EGGER Decorative Collection into made-to-measure doors or cut-to-specification orders”.
And, for a short time only, customers can get free hinge hole drilling on all EGGER Optima doors sold by HPP.
“There are authentic wood reproductions and stone replica finishes to suit every interior, opening up a world of inspiring new designs alongside trusted classics, all made with sustainable materials,” says Kenika Gumbs, HPP’s Assistant Marketing Manager.
“Chipboard from EGGER is a carbon negative material, which means it stores more carbon than it releases. It has a 10 to 20-year lifecycle and then it can be recycled all over again.
“Whatever your project needs, we can provide everything from one single source — offering our customers the ultimate in flexibility, creativity, and control.”
The ‘Inspired by nature, crafted by EGGER’ campaign focuses on:
EGGER Feelwood
A striking range of innovative woodgrain décors that replicate the natural look and feel of real timber thanks to cutting-edge, synchronised pore technology that captures the depth, grain, and character of timber with remarkable realism. It is available as PVC door components via HPP’s Aspects Optima service and as custom-cut board.
PERFECTSENSE Texture TM9
This award-winning lacquered chipboard collection features solid colours and woodgrain reproductions with matt, ultra-gloss or matt-textured surfaces.
Crafted using advanced UV lacquering technology and a carbon-negative chipboard core, this product offers a stylish, high-end look for minimal environmental impact and maximum value.
EGGER Optima Doors
A smart, sustainable solution for doors, drawer fronts, and frontages, this made-to-measure collection is designed for efficiency by using HPP’s Optima door builder, which minimises material waste.
The curated collection is designed with both aesthetics and the environment in mind with a blend of solid, neutral tones together with grey woods, or a mix of light and dark wood décors to achieve a balanced, natural look.
HPP has a dedicated EGGER display at its Inspiration Centre in Oldham, where customers can explore new combinations and receive expert support and advice.
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